ACTIVE NET | HOMEPAGE TEMPLATE
As part of our registration software, The Active Network offers a homepage builder to park & recreation centers. I was tasked with revamping the homepage template. The catch: The redesign needed to maintain the existing data structure and add very little additional functionality.
REDESIGN HIGHLIGHTS:
- The most common action --searching-- can be completed directly from the homepage
- Color themes allow organizations to customize the look of their homepage
- Images are prominently displayed - a photo library and photo uploader were provided to organizations
- Organization contact information was moved to a thick footer, in order to de-clutter the page
- Social media icons were provided
- More conventional placement of sign in and create account functions
I created a responsive prototype in Axure to demonstrate the vision of a responsive website. The product, development, and UX teams agreed that creating a responsive site would both provide a better user experience and be easier to maintain than the existing model of a full desktop site and a mobile app.